Entry Topical Term

Number of records used in: 1

001 - CONTROL NUMBER

• control field: 813

003 - CONTROL NUMBER IDENTIFIER

• control field: IIU

005 - DATE AND TIME OF LATEST TRANSACTION

• control field: 20250116135407.0

008 - FIXED-LENGTH DATA ELEMENTS

• fixed length control field: 250116|| aca||aabn | a|a d

040 ## - CATALOGING SOURCE

• Original cataloging agency: IIU
• Transcribing agency: IIU

150 ## - HEADING--TOPICAL TERM

• Topical term or geographic name entry element: Advertising campaigns
• Form subdivision: Case studies

670 ## - SOURCE DATA FOUND

• Source citation: Work cat.: (IIU)482: Ryan, Damian. 811, The best digital marketing campaigns in the world II /