TY - BOOK AU - Cook,Sarah TI - Customer care excellence: how to create an effective customer focus SN - 9780749457051 AV - HF5415.5 .C6635 2011 U1 - 658.8/12 22 PY - 2011/// CY - London, Philadelphia PB - Kogan Page KW - Customer relations KW - Customer services KW - Total quality management N1 - Includes bibliographical references and index; An introduction to customer care -- How managers need to drive and support a service strategy -- Listening to customers -- Implementing a service excellence strategy -- Empowerment and ownership -- The internal customer -- Training and development for customer service -- Communications -- Recognition and reward -- Sustaining a customer focus UR - http://www.loc.gov/catdir/enhancements/fy1114/2010023892-b.html UR - http://www.loc.gov/catdir/enhancements/fy1114/2010023892-d.html ER -